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Commission Junction Strengthens Management Team
SANTA BARBARA, Calif. – May 9, 2002 – Commission Junction (www.cj.com), the largest pay-for-performance advertising network, today announced the appointment of Elizabeth Cholawsky as vice president of marketing and product development. Cholawsky's role is to define the strategic direction of Commission Junction's product offering and insure that the company's product development maintains a strong market focus and business purpose, while continuing to build on the brand leadership and market presence that has been a hallmark of the company's success. "Elizabeth brings experience in managing the rapid growth of successful organizations," said Jeff Pullen, president, Commission Junction. "She plays a pivotal role in our management team by applying her skills in strategy and execution, major assets to the company as we continue to grow and achieve consistent profitability." Cholawsky joins Commission Junction with two decades of leadership experience in all facets of developing and marketing software and network products for start-up enterprises and large corporations. Cholawsky was most recently vice president of marketing at Clarent Corporation, where she leveraged the company's traditional network-focused voice-over IP product line into revenue-generating services for local exchange carriers. She also served as vice president at !hey, inc., an innovative multi-media call center, streamlining that company's product development processes and building its professional services arm. Throughout her career Cholawsky has focused on the introduction of innovative technologies into the marketplace, including the commercialization of speech recognition for PCs and telephony, and the application of expert systems with mainstream databases. About Commission Junction Commission Junction delivers advanced performance-based online marketing solutions that facilitate strategic relationships between advertisers and publishers, driving accountable results for each client. By publishing performance metrics on advertisers, publishers, and ads within its network and leveraging its own expertise in online marketing through service, education and promotion, Commission Junction creates an open marketplace of low risk and high reward for its clients. The company serves billions of impressions monthly, ranking it among the largest ad networks in the world. Clients include leading online marketers eBay, MSN®, and USA TODAY. Commission Junction is headquartered in Santa Barbara, Calif., with offices in San Francisco, New York and London. |
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