 |
 |
 |
Commission Junction Powers 50% of Fastest Growing e-Retailers' Affiliate Marketing Programs
SANTA BARBARA, Calif. – June 16, 2005 – ValueClick, Inc.'s (Nasdaq: VCLK) Commission Junction, a provider of advanced online performance marketing solutions, powers half of the 'Fastest Growing e-retailers' who reported having affiliate marketing programs, as surveyed by Internet Retailer Magazine. Commission Junction contributed to the stellar online growth of well-known e-retailers such as Zappos.com, BackCountry.com, eBags® and Northern Tool™.
"Commission Junction's network of thousands of publishers gave us the online sales force we needed to grow our business," said Bryan Rhodes of Backcountry.com. "The hard work and expertise of our publishers combined with Commission Junction's support and technology to fuel our growth."
Performance marketing continues to be an effective driver for online revenues as seen by the fact that 77 percent of the 50 fastest growing Web retailers run performance-based affiliate marketing programs. Commission Junction powers more of these affiliate programs than any other single network provider, and is also the preferred provider for merchants in Internet Retailer's Apparel & Accessories, Books/CDs/DVDs, Computers/Electronics, Office Supplies and Sporting Goods categories.
"It's not a coincidence that half of the fastest growing Web retailers work with Commission Junction. Through the years, we've consistently proven our ability to help our retail clients expand their businesses online," said Jeff Pullen, chief operating officer of ValueClick. "Commission Junction remains committed to providing exceptional affiliate marketing solutions that support clients' growth online."
About ValueClick
ValueClick, Inc. (Nasdaq: VCLK) is the single-source provider of media, technology and related services that enable advertisers, agencies and publishers to reach consumers in all major online marketing channels, through three business units:
- ValueClick Media (media.valueclick.com) provides brand advertising and direct marketing solutions for advertisers, agencies and publishers. Through its ValueClick Brand, ValueClick Direct, ValueClick Search and Webclients groups, ValueClick Media offers marketers a wide range of distribution methods, including Web-based advertising, co-registration, pay-per-click search, and a variety of email marketing options. ValueClick Media also includes Pricerunner.com (www.pricerunner.com), a leading global provider of online comparison-shopping services.
- Commission Junction (www.cj.com) provides advanced performance marketing solutions that help marketers increase online leads and sales. By facilitating strategic relationships between advertisers and publishers, Commission Junction leverages its proven expertise in affiliate marketing and search marketing to drive measurable results for its clients.
- Mediaplex (www.mediaplex.com) provides technology and services that help advertisers, agencies and publishers manage their online advertising and permission-based email campaigns. Additionally, Mediaplex provides the AdVault suite of software and services that help advertising agencies and other companies operate their businesses more efficiently, through effective agency management, media management, and content management solutions.
For more information, please visit www.valueclick.com.
|
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
|